Up to Snuff #90: Audience and Purpose

Up to Snuff #90:  Audience and Purpose

By, Afua Serwah Osei-Bonsu

Your audience should connect to your purpose.  Your audience should be either intimate or formal or academic or a conference or youth and so on.  Your writing should be directed at what your audience needs to know, be informative and the choice of a particular voice that suits them.  Original writings evolve from audience and purpose writing.  Writing to someone or for some purpose shapes the writing and is crucial to good writing.  Recall a letter or email and the distinct voice or tone due to the audience.

You should always be writing to someone. The writing will start to have personality via the exchange.